One Man Can



Curriculum Cost

Toolkit developed in South Africa focused on ending different forms of violence in their communities, including domestic and sexual violence and the spread of HIV/AIDS.

This campaign engages men as

  • teachers,
  • coaches,
  • youth,
  • interfaith communities and
  • fathers.
Empirical Support

Evaluation of OMC found significant improvement in responding to gender-based violence. The research relied on self-report and was time-limited, however.

  • Dworkin, S.L., Hatcher, A.M., Colvin, C., & Peacock, D. (2012). Impact of a gender-transformative HIV and antiviolence program on gender ideologies and masculinities in two rural, South African communities. Men and Masculinities, 16 (2): 181-202. doi:10.1177/1097184X12469878
Target Audience

Boys and men of all ages.